People have a peculiar pleasure in making converts, that is, in causing others to enjoy what they enjoy, thus finding their own likeness represented and reflected back to them.

If you can't get people to listen to you any other way, tell them it's confidential.

He makes people pleased with him by making them first pleased with themselves.

Why harass with eternal purposes a mind to weak to grasp them?

That which we do not believe, we cannot adequately say; even though we may repeat the words ever so often.

When a heart is on fire, sparks always fly out of the mouth.

Secrecy has many advantages, for when you tell someone the purpose of any object right away, they often think there is nothing to it.

If you would persuade, you must appeal to interest rather than intellect.

To convert somebody go and take them by the hand and guide them.

He who wants to persuade should put his trust not in the right argument, but in the right word. The power of sound has always been greater than the power of sense.